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Travel Companies Need An AI Plan For The Peak 2025 Booking Season

As the peak booking season ends, travel companies shift to supporting current customers and preparing for next year's sales. Instead of relying on temporary staff, Yoummday offers a flexible, talent-led approach with AI tools to improve customer service and operations, providing a more efficient solution for the travel industry.

Nadine Stumpf
26 July 2024
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Most travel companies have seen their bookings peak for the year so their sales operation will be ramping down. The focus now is supporting the customers who will travel over the next few months.

But as the summer starts to vanish and the nights get colder they will all start ramping up again. Customers will be looking out for travel ideas for summer 2025 and booking ahead.

This means the customer support and sales team will need to be increased once again. How do most travel companies manage this process?

There are some tried and tested strategies. Hiring seasonal team members is the central plan for most companies - people that can be trained, work through the peak season, and then leave after. Others may prioritize sales calls, increase overtime, reduce or ban vacation during the busiest time.

It’s not ideal because even the temporary team members need to be trained and supported, only for them to leave a few months later.

Surely, there must be a better way to manage the peak travel season?

Yoummday has the answer. By creating a deep pool of talented customer service advisers (talents) you can then focus on varying how many people you need on the team at different times of the year. In fact, because you have complete control over how many people are on the team, you can even vary the team at the start or end of week, or over the weekend, or even plan for different support levels at different times of day.

In addition to the flexibility of our talent-led approach, our artificial intelligence (AI) framework is redefining how service is delivered to customers. We have a series of AI modules that can be used as needed to assist the talents, to provide analysis into customer behavior and even to advise on optimization of business processes.

This is the real future for the customer experience in travel. Not only does the yoummday approach allow your business to benefit from far greater flexibility over the availability of talents, but you can use our AI tools to quickly drive up accuracy, productivity, and to identify future processes that can be improved.

Our AI analysis can help managers find who are the star performers on the team and why is their approach working better than others. This can create a feedback loop where the Average Handle Time (AHT) can be analyzed right down to details such as how the customer is greeted and how often the talent needed to draw on documents and additional information.

The travel industry needs to change. Hiring and training temporary employees is no longer the answer when we have the tools available to allow constant improvement using AI.

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